US-launch & co-branding
co-branding opportunities
In our first co-branding effort, we made a frozen replica of the Cîroc Coconut mixed with pineapple that was tasted and well received by the brand ambassador and many distribution individuals.
We also produced a Cîroc Blue Label & Energy in a deep red color and a clear color as requested by the group that was brokering the project.
At the moment we do not represent that there is a deal with Ciroc, its partner, or its parent company. Nor do we own any trademark rights and have only used the label as we have been granted the use for purpose of exploring a joint venture.
CO-BRANDING OPPORTUNITIES
In conjunction with a refrigeration manufacturer, we developed a point-of-sale freezer that can freeze up to 300 sachets from room temperature to frozen solid in 90 minutes. This freezer was used successfully in a meeting with Diageo lawyers in New York City for the presentation of a joint venture product.
PROMOTION ON-SITE AND OFF
We have tested and developed different freezing methods for both POS and consumption locations like nightclubs, beach clubs, or large Vegas style pool venues. “Freaky Ice” provides brand wrapped freezers in various shapes, materials, and sizes. Additionally, we’ve developed deflatable coolers given away for promotions that work well in backyard gatherings, beach outings and tailgating to name a few. For truly high-volume venues, we have developed larger industrial options that can be wrapped to promote co-branding efforts.
PROMOTION ON-SITE AND OFF
We have tested and developed different freezing methods for both POS and consumption locations like nightclubs, beach clubs, or large Vegas style pool venues. “Freaky Ice” provides brand wrapped freezers in various shapes, materials, and sizes. Additionally, we’ve developed deflatable coolers given away for promotions that work well in backyard gatherings, beach outings and tailgating to name a few. For truly high-volume venues, we have developed larger industrial options that can be wrapped to promote co-branding efforts.
ORIGINAL US LAUNCH FLAVORS
Some examples like “Cuba Libre” and “Pina Colada” for which we’ve developed new dual formulas – malt & spirit.Freaky Ice, Inc. maintains all these proprietary formulas and methods.
